Hi, I’m Yiwen 👋

奕汶 /yìwèn/

I’m a designer by training and a curious human by nature. I’m always interested in how people interact with the world around them—and how we can make those interactions a little simpler, smarter, and more enjoyable.

I design digital products for complex B2B and enterprise systems, turning messy workflows into experiences that actually make sense. I love working at the intersection of user needs, business goals, and technical reality—especially when the problem starts with, “Okay… this is complicated.”

Lately, I’ve also been exploring AI: how it can fit naturally into products, support the design process, and solve real problems without becoming AI just for the sake of AI.

When I’m not designing

01 / 03

From lanes to links

I grew up as a competitive swimmer, so sports have always been a big part of my life. These days, I’ve traded the pool for the golf course. I still play whenever I can—although Texas summers have definitely tested my commitment. Turns out 100°F weather and an 18-hole round aren’t the best combination.

02 / 03

Always planning the next trip

I love traveling solo just as much as being the unofficial trip planner for my friends. I'm always hunting down local gems, finding great food, and discovering experiences worth going out of the way for. Museums are always on the itinerary.

And yes, I'm absolutely the person who reads every wall label.

03 / 03

Disney adult era

I had an unexpected Disney adult comeback after a trip to Disney World brought the magic right back. Halloween is my favorite time to visit. The villains come out, the parks get a little more dramatic, and—most importantly—I get to meet Cruella.

Next up: Tokyo Disney Resort. Once I make it there, I’ll have officially visited every Disney resort in the world. ✨